Facebook takes the innovation cake
February 24th 2010 02:20
Facebook is the most innovative tech company on Earth, according to an annual review of corporate imagination by Fast Company magazine.
The full list of 50 corporate innovators can be seen here.
Facebook’s journey to undisputed leader of the social networking revolution has been a rocky one, beating out challenges from MySpace and Twitter, and overcoming disgruntled customers who fiercely opposed changes to the way the site worked.
Facebook’s decisions, however, appear to have been justified. Fast Company believes so, saying Facebook earned top spot because of its speed of development and growth. “Somewhere along the road to becoming the platform of choice for 400 million users in every country on earth, the company grew up,” Fast Company said.
Last year’s winner, the team behind the Barack Obama digital presidential campaign, has apparently found nothing to be innovative about since helping Obama moved into the Oval office. They didn’t make it into the Top 50 at all in 2010.
Twitter – which feels like it has been a major part of our lives forever but which really only became a global phenomenon last year – made it onto the list for the first time this year. Only barely, however, coming in at Number 50, and there is widespread opinion, despite news out today that Twitter is still growing steadily, that its format is too limited and that it may be the next big disappearing act.
At number 15 on the list is Spotify, the site which is redefining music delivery. Its entry, let alone at such an elevated position, is remarkable because the service has not yet launched in the US.
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